Where I’m From
Content Creation + Apparel Design
Internship- Summer 2021
Where I’m From was founded with the purpose of helping you celebrate the places that have shaped you into who you are today. Whether it’s your hometown, a stop along the way, or the city you now call home, they want to honor that pride and heritage with the highest-quality materials, creative designs, and attention to detail in all of their apparel and accessories.
Website: www.whereimfrom.com
Instagram: @whereimfrom
As an intern at Where I’m From I:
•Created one of a kind graphics printed on apparel and merchandise to honor cities around the United States.
•Designed email campaigns to outline sales and new releases, resulting in increased customer conversion rates and website traffic.
•Photographed and designed social media content following brand guidelines. •Edited photos and mocked up designs for cross-functional use.
•Executed trend and competitor research, and collaborated with the marketing and sourcing teams to develop product timelines.
Content Creation
In addition to photographing social media content, I was also responsible for editing images and mocking up designs. This process involved a lot of competitor research and finding trends on social media to ultimately gauge what kind of content would engage Where I’m From’s audience the best.
Email Marketing
Apparel Design
One of my key roles as a designer was to create one of a kind graphics to print on merchandise. I created graphics that represent experiences relating to Ohio, and even had the opportunity to design a line for kids and babies! I designed hundreds of graphics and these are the ones that are currently on sale.
Youth & Toddler
Onesies
Tees & Tanks